Providing Guaranteed Patient Acquisition at Scale
We can better predict all of the elements needed to drive acquisition most efficiently and effectively, so you can take advantage of guaranteed leads for your top revenue producing service lines, with budget certainty
We use hundreds of propensity models, refined over two decades, to predict and target the right segments of consumers most likely to need services now
We use the results of more than 20,000 campaigns to precisely craft the creative, messaging, landing pages, HRAs, call tracking, and online forms that guarantee quality leads that are ready to convert
Benefit from the largest and most established partner
We’ve run thousands of patient acquisition and retention programs. Each time we do, the neural network built from the largest curated set of data and analytics in the space is further optimized in predicting the best combination of channels and messaging to achieve your goals.
Give your Marketing Strategy the Edge it Needs
You already have enough on your plate. As digital healthcare marketing experts, we leverage proprietary algorithms, data modeling, and artificial intelligence across a vast network of media, social, and search partners to find and connect you with highly qualified healthcare consumers searching the internet. By delivering measurable results for your top revenue-producing service lines, you can have confidence in your ROI while staying focused on additional high-value engagement activities.
The Mercury Edge Difference
- By leveraging our proprietary demand models that utilize a national set of consumer data — with insights on behaviors, attitudes, preferences, and household attributes — we engage at the onset of the patient journey via a full multitude of digital channels
- We provide exclusive access to premium and sponsored content on contextually relevant, robust, high-quality publisher websites
- With outcome-based pricing, we create budget certainty, allowing you to demonstrate the financial impact of your most important marketing initiatives
- By leveraging the experience of thousands of successfully executed digital omnichannel service line campaigns, we reliably reach, engage, and guarantee service line consumer leads
- Working in tandem with Mercury Patient Engagement Solutions, we support your patient journeys throughout their entire continuum of care, maintaining regular communication and providing content, resources, and reminders to foster an ongoing relationship that generates predictable cost-per-acquisition and patient lifetime value
